---
title: "On-demand webinar: The power of trade promotions"
description: Discover how the Annual Food and Beverage survey of 1,000 people across the United States, can help you find new ways to grow your business.
---

[![TELUS Logo](https://consumergoods.telusagcg.com/hs-fs/hubfs/Telus%20Logo.webp?width=925&height=80&name=Telus%20Logo.webp)](https://www.telus.com/agcg/food-beverage-consumer-goods)

WEBINAR ON DEMAND

# The power of trade promotions

Watch our on-demand webinar for the latest consumer insights from our 12th Annual Food and Beverage Study.

# Drive margin growth realization through digital tools:

![20220830_22-1242_TAC_office_trade_promo_9008_Review_LR_RGB](https://consumergoods.telusagcg.com/hs-fs/hubfs/20220830_22-1242_TAC_office_trade_promo_9008_Review_LR_RGB.jpg?width=1920&height=1440&name=20220830_22-1242_TAC_office_trade_promo_9008_Review_LR_RGB.jpg "20220830_22-1242_TAC_office_trade_promo_9008_Review_LR_RGB")

### TRADE PROMOTION EXCELLENCE

## Start maximizing your promotional effectiveness

Create the right promotions for the right customers with better planning, optimization, execution and analysis tools. Our TPx solutions help retail and foodservice manufacturers manage trade spend, increase efficiency and provide insight into where promotional efforts offer the most benefit for the business.

[Learn more](https://www.telus.com/agcg/food-beverage-consumer-goods/consumer-goods-manufacturers/solutions/trade-promotion-excellence)

![telus_retail_execution](https://consumergoods.telusagcg.com/hubfs/telus_retail_execution.jpg "telus_retail_execution")

###### SALES ENABLEMENT & RETAIL EXECUTION

## Close the gap between your sales strategy and execution

With more visibility into your business and the power to act immediately, your teams can focus on the activities that can help you yield the highest value at the shelf or with your foodservice customers. Sales Enablement & Retail Execution solutions support and connect your teams, enabling better communication and help you make more informed decision making.

[Learn more](https://www.telus.com/agcg/food-beverage-consumer-goods/consumer-goods-manufacturers/solutions/sales-enablement-and-retail-execution)

![20220830_22-1242_TAC_office_trade_promo_8757_Analysis_LR_RGB](https://consumergoods.telusagcg.com/hs-fs/hubfs/20220830_22-1242_TAC_office_trade_promo_8757_Analysis_LR_RGB.jpg?width=1920&height=1440&name=20220830_22-1242_TAC_office_trade_promo_8757_Analysis_LR_RGB.jpg "20220830_22-1242_TAC_office_trade_promo_8757_Analysis_LR_RGB")

###### RGM ANALYTICS & SHOPPER INSIGHTS

## Quantify your consumers’ needs, wants and behaviors

Determine when, where and why a product sells to help improve brand equity, expand penetration and boost your profit. Revenue Growth Management Analytics and Shopper Insights solutions help you understand and quantify consumers’ needs, wants and behaviors, taking the guesswork out of your go-to-market strategy.

[Learn more](https://www.telus.com/agcg/food-beverage-consumer-goods/consumer-goods-manufacturers/solutions/rgm-analytics-and-shopper-insights)

## Ready to start driving margin growth?

To schedule a demo or speak to a member of our team, please fill out the form below.

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