Tracking consumer trends: Annual Food and Beverage Study

Discover the latest consumer insights from the TELUS Consumer Goods 11th Annual Food and Beverage Study to help improve your go-to-market strategy. 


Hear from our CPG experts to find out how shoppers are buying across the top food and beverage categories this year. Understanding shopping habits and sales trends can help you make more informed business decisions across revenue growth management, shopper marketing, trade promotion and retail execution strategies.


Key takeaways

  • Consumer trends in top food and beverage categories
  • How consumers are deal shopping to save money
  • Drivers of in-store and online shopping habits
  • What touchpoints and technology shoppers are using along their buying journey 


Jordan Henderson-3

Jordan Henderson
VP, Client Solutions

Adam Gray-1

Adam Gray
Director, Consulting

Katelyn Cieslinski-1

 Katelyn Cieslinski
Manager, Consulting

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