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Drive sales volume by using intelligent data and a one-number sales forecast to help connect your teams
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Accurately predict customer business plans with dynamic scenario planning and embedded TPO
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Unlock insights with rich, interactive reports with visual analytics driven by real-time reporting and data
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Assess the impact of your promotions and leverage data to improve future decisions with post-event analysis
optimize promotions
TELUS TPM/O solutions deliver tighter financial controls to reduce TPM administration and increase trade spend ROI by 10-20%.
Get the most out of every dollar invested in promotions, and save time, effort, and money by empowering better decision making. Increase the effectiveness of promotions through scenario planning and constraint-based modeling while ensuring you run the best activities for your business.
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Improve forecast accuracy through our suggested uplift, cannibalization, and dip models
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Understand the true ROI of your promotions with baseline management
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Quickly identify issues and opportunities to develop informed plans with actionable data about existing promotions
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Manage all routes to market in the same solution
INCREASE TRADE PEFORMANCE
Many consumer goods companies spend more than 20% of their revenues on trade spend but struggle to know if their promotion activities are delivering the desired returns.
TELUS' retail trade TPM/O solution gives you the right set of capabilities to take tighter financial control designed with today’s best practices in integrated planning and revenue management. Our software supports a collaborative S&OP process to give you real-time visibility to the latest estimates across sales, marketing, finance, demand, and supply planning.
